Travis Scott’s collaboration with Jordan has had an undeniable influence on sneaker culture, making each new release a must-have for collectors. The reverse swoosh, initially introduced with the first collaboration, has become synonymous with the Travis Scott brand, and this Jordan 1 Low model amplifies that signature aesthetic. Alongside the bold swoosh, other details like the sail midsole, muslin accents, and custom Travis Scott logos give the sneaker a blend of vintage appeal and modern streetwear edge, making it a versatile option for any look.
Released on September 28, 2024, the Jordan 1 Retro Low OG SP Travis Scott Medium Olive retailed at $150. This medium olive, black, sail, and muslin colorway continues to build on the legacy of the Jordan x Travis Scott collaboration, offering a sneaker that is a key piece of today’s sneaker fashion. Whether you're a dedicated Jordan collector or a fan of streetwear culture, this release is sure to make a statement.