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The New Balance 990v4 Pink Ribbon Faded Rose is a limited edition sneaker that was released on May 8, 2018. The shoe features a faded rose colorway with pink accents, making it a stylish and unique addition to any sneaker collection. The upper is made of a combination of suede and mesh, providing both durability and breathability. The shoe also features New Balance's signature ENCAP midsole technology, which provides superior cushioning and support. As part of New Balance's Pink Ribbon collection, a portion of the proceeds from the sale of this shoe goes to support breast cancer research. The retail price for the New Balance 990v4 Pink Ribbon Faded Rose is $175.